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Make Every Event Count

Make Every Event Count When events are treated as part of a larger business strategy – not just dates on a calendar – they become stronger tools for growth. Events play a role in nearly every industry – and particularly here in the travel industry, where we host events to bring people to our destinations and often travel ourselves. Whether hosting or attending, companies use events to grow through networking,… Read More »Make Every Event Count

AI in Excel

AI in Excel: Valuable Assistant or Unpaid Intern? There are several tools available, but how will they work for you? Whether you are a seasoned Excel pro or just starting off your adventure with this application, AI can be a valuable assistant. Acting as your worksheet teacher, analyst, builder or janitor, AI can help save time and make your day-to-day work more efficient. But let’s not get too far ahead… Read More »AI in Excel

Reflections on 20 Years

Let me re-introduce RMI. We envision a future where international travel thrives through insight, innovation and collaboration. We’re committed to advancing the travel industry by delivering measurable impact: driving job creation, enhancing economic vitality, and enriching the quality of life in the communities we serve.​

12 Months of Giving Wrap-up

12 Months of Giving Wrap-Up We Had a Great Year Celebrating Our 35th Anniversary! As we close out another successful year at RMI, we want to share one of the brightest highlights of 2025: Our year-long commitment to giving back. At the beginning of this year, RMI sought to celebrate our 35th year in business, not by throwing a party or celebration, but rather by giving back to the communities… Read More »12 Months of Giving Wrap-up

Education concept – book with an "idea" lightbulb and chalkboard

The Power of Lifelong Learning

The Power of Lifelong Learning Why Continual Education and Professional Development Matter In today’s rapidly evolving world, standing still is really falling behind. Whether you’re a seasoned pro or fresh out of school, one truth remains constant: Learning never stops. Continual education and professional development are more than just resume-boosters – they’re essential tools for long-term success, personal fulfillment and professional adaptability. I’ve had the privilege this year of participating… Read More »The Power of Lifelong Learning

The Power of Partnerships

The Power of Partnerships Why Destinations Are Stronger Together – Especially When Marketing Internationally Even if your destination has traditionally marketed alone, collaborating with neighboring cities, counties or states can help you reach new travelers and raise your profile with the travel trade and media. When destinations work together, they can create something greater than the sum of their parts. But forming – and maintaining – partnerships isn’t easy. So… Read More »The Power of Partnerships

Build A Winning Project Strategy & Stay Organized Like A Pro

Build A Winning Project Strategy & Stay Organized Like A Pro Listen to this article: Let’s face it, no matter what job you have, we’ve all been subject to the high demands in this fast-paced world and have found ourselves overwhelmed or near burnout. Not a great place to be in. But, with a little preparation, strategy and organization, you can stay ahead of that “buried” feeling, crush those deadlines,… Read More »Build A Winning Project Strategy & Stay Organized Like A Pro

Getting There Together for 35 Years!

Getting There Together for 35 Years! Happy Birthday to RMI! On February 8, 2025, RMI celebrates a landmark birthday – 35 years!  For the past three and a half decades, we’ve celebrated many milestones together. We’ve cherished the partnerships we’ve built with tourism boards, businesses and communities, all united by a common goal: to showcase the breathtaking beauty and rich culture of Middle America and the American West. As we… Read More »Getting There Together for 35 Years!

5 Tips to Start the New Year Off Strong

5 Tips to Start the New Year Off Strong How to set a realistic resolution – and keep it The New Year means a fresh start, new goals and, you guessed it, those New Year’s resolutions. For some, all three give a hopeful, exciting and positive outlook for the year to come, while others may dread the latter – those resolutions! If you haven’t fully set your resolutions and goals… Read More »5 Tips to Start the New Year Off Strong

5 Reasons to Design with AI

5 Reasons to Design with AI (And 2 Reasons Not To) AI (artificial intelligence) means different things to different people. For the proponents, it’s futuristic, efficient and downright magical. For its opponents, it’s dangerous, lazy and a hit to human creativity. Designers are certainly among those with strong opinions either way. The artist’s heart might break a little at the thought of a machine replacing the human imagination, while the… Read More »5 Reasons to Design with AI